Friday 4 March 2011

New Amazon 'Like' Button!

I last heard about Amazon testing a 'Like' button for some users back in November on Techcrunch. I think it's a great idea, 90% of the reason I'll buy a book is through a recommendation from friends or Amazon ratings, and this is a very easy way to give feedback on a book when you're feeling too lazy to do a review. When books have no reviews on Amazon, it's an immediate turn-off, so this will help get more recommendations.

YouTube realised back in 2009 that a 5-star rating system is useless for reasons outlined here, so I'm relieved Amazon has caught up. It's a lot easier to click 'like,' and people enjoy sharing their opinions.

Even more excitingly, once you've 'liked' a book, you can share this news on Facebook or Twitter. I've taken note of people showing off on LinkedIn about what Amazon books they've read, I think once this catches on then reading will feature more prominently in people's more popular social media profiles.

Here's where I saw the Like button for the first time, on my own dear mother's book 'Twilight, True Love and You' which is out in April.

I can't wait to see what effect this will have on book sales!

http://www.amazon.co.uk/Twilight-True-Love-You-Finding/dp/1849531404/ref=sr_1_1?ie=UTF8&qid=1296811055&sr=1-1

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3 comments:

  1. Anonymous4 March 2011 at 11:01

    Love it, so true! I'm often too lazy to write a review but always up for liking something.

    ReplyDelete
  2. Lindsey4 March 2011 at 11:07

    Me too! If I give something 5 stars on Amazon it always takes me to the 'review' page and then I get frightened and feel guilty and click off the whole thing.

    ReplyDelete
  3. Lindsey4 March 2011 at 11:10

    It has *already* started people like-for-like spam though - https://www.createspace.com/en/community/message/110969

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