The past few weeks have changed the world of online book advertising forever.
For the first time, a book trailer video went 'viral' - and that is official, according to the Viral Video Chart, and they know about these things.
Vital stats are:
Discovered 19 Nov 2009
504,086 views
667 blog posts
231 YouTube comments
1,653 tweets
1 duplicate video
Common comments are: mindblowing, stunning, breathtaking, incredible, very cool - so it clearly hits the 'spectacular' trigger and I couldn't agree more. Something about the voice, the images, the words - they all made my heart beat faster.
This book is now top of my Christmas list.
IF ONLY they had put the link to Amazon in the 'more info' tab, I'm sure 'Going West' by Maurice Gee would have gone in my bastket as soon as I finished watching the video. As it is, they've put the New Zealand book council link up and traffic to that site has increased massively - according to Alexa, the percent of global internet users who visit bookcouncil.org.nz has gone up 90% in the past month - but the book doesn't seem to be doing anything exciting on Amazon, there's only one review. I'd love to find out the sales figures for this book in the next few months.
Here's where you can find out more about the book: Going West on Amazon
You can keep up-to-date with this video on the Viral Video Chart here.
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